Martini Asti DOCG NV Review: From Serious to Seriously Unserious
After a run of Rioja, Rhône and a few bottles that demanded a bit of thought, I found this lurking in the fridge and decided tonight was the night. Sometimes wine is about terroir, structure and complexity. Sometimes it’s about seeing what’s in the fridge. First Impressions The nose took me straight back to childhood….
After a run of Rioja, Rhône and a few bottles that demanded a bit of thought, I found this lurking in the fridge and decided tonight was the night.
Sometimes wine is about terroir, structure and complexity. Sometimes it’s about seeing what’s in the fridge.

First Impressions
The nose took me straight back to childhood.
Forget orchard fruit and floral complexity. This was pure Um Bongo. Tropical fruit, peach syrup and grape juice all rolled into one. It doesn’t whisper from the glass, it practically jumps out of it.
There is absolutely no hiding what this wine wants to be.
In The Glass
If Haribo made a sweet that was half grape and half peach, this would be it.
The bubbles carry wave after wave of sweet fruit flavours across the palate. Peach, grape and confectionery notes dominate from start to finish. It is remarkably easy to drink, helped by the low alcohol level, but it is also incredibly sweet.
There is a freshness to it that stops it becoming completely cloying, but there is no escaping the fact that this is a wine built around simple pleasure rather than complexity.
The Verdict
What surprised me most was not the flavour profile. I expected that.
What surprised me was how quickly I’d had enough.
The first few sips were genuinely enjoyable. Cold, fizzy, fruity and fun. By half a glass though, I was done for the evening.
Perhaps that’s a sign that my palate has changed. I’ve found myself enjoying wines that evolve in the glass and reveal something new with every sip. This Martini Asti tells you exactly what it is from the first second and never really changes course.
There is absolutely nothing wrong with that.
Not every bottle needs to be profound. Sometimes a wine can simply be enjoyable for what it is.
Tonight’s tasting note is probably the simplest I’ve written in a while.
On the nose, Um Bongo.
In the glass, liquid Haribo.
Half a glass was enough.
Through the Terroir Verdict
Martini Asti NV
Region: Piedmont, Italy
Grape: Moscato Bianco
Price: £8
Tasting Notes
On the Nose: Pure Um Bongo. Peach syrup, grape juice and tropical fruit leap from the glass.
On the Palate: If Haribo made a sweet that was half grape and half peach, this would be it. Sweet, fruity and packed with confectionery flavours, all carried along by a lively mousse.
Finish: Fresh enough to stop it becoming completely cloying, but unmistakably sweet from start to finish.
Verdict
I found this lurking in the fridge after a run of much more serious wines and decided to see what it had to offer.
This isn’t a wine that unfolds over an evening or reveals hidden layers as it warms in the glass. It tells you exactly what it is from the first sip and sticks to the script. Peach, grape, sweets and bubbles.
The first few mouthfuls were genuinely enjoyable. Cold, refreshing and nostalgic. By half a glass though, I’d had my fill for the evening.
Not every bottle needs to be profound. Sometimes wine can simply be fun, and this certainly delivers on that front.
Score: 84/100
Where to buy:
Bought from Tesco